Born To Solve Back Pain
The HeroWear Vision
Working men and women lift every day. They do it in warehouses and on production lines. In offices and combat zones. Every day, they lift the economy worldwide. Whether it’s the day-to-day grind or responding to a crisis, their strength supports us all. And they deserve gear that sustains their strength, for work and for life. That makes their job safer.
At HeroWear, we design exoskeleton technology for these heroes. Because working men and women deserve exosuits that are comfortable, reliable, and effective.
That’s why we pioneer the science of comfort.
That’s why we design for people of all sizes, shapes, and genders.
That’s why we make workplaces safer.
Because HeroWear has the worker’s back—from our human-centered design to our customer service and support program, HeroCare 360.
Karl Zelik was tired of back pain.
Like millions of parents before him, Karl Zelik experienced back pain that often comes with having two small children. But Karl is a biomechanical engineer who specializes in assistive devices, so he knew he didn’t have to accept the pain as inevitable. He looked to find what products his biomechanics peers had come up with, but found that the options for relief weren’t practical: most were either ineffective back belts or expensive and bulky exoskeletons.
So Karl went to work with his team at Vanderbilt University to solve this problem. Three years of hard work from Karl, Matt Yandell, and the rest of the team resulted in a practical, comfortable, assistive device: a prototype of the Apex.
In 2019, Matt and Karl brought on serial entrepreneur Mark Harris to run the business side of things, and with that, HeroWear was born.
In March of 2020, the HeroWear Apex was announced to the world. Product began shipping in October of that same year, going out to the hardworking ‘essential workers’ in the pandemic, many of whom had still been working throughout the lock-downs that left most sitting at home.
Since then, the team has grown, and HeroWear has shipped to hundreds of customers around the world.
In 2021, HeroWear began working in collaboration with the US Army’s Army Research Lab, Soldier Center, Vanderbilt University, and the 101st Airborne Division based in Ft Campbell, KY, on a new back-assist device known as SABER (Soldier Assistive Bionic Exosuit for Resupply) made to meet the requirements of soldiers in the field.
Chief Executive Officer
Mark is the CEO and co-founder of HeroWear. A driven entrepreneur with an innovator’s mindset, Mark leads a team of experienced engineers, ergonomists, and manufacturing experts bound to a single vision: Design Exos For All that improve the health, safety, and productivity of workers worldwide.
Chief Scientific Officer
Karl is the CSO and co-founder of HeroWear. An accomplished scientist in the fields of engineering and biomechanics, Karl pioneers research, development, and technology that augments human performance and health.
Chief Innovation Officer
Matt is the CINO and co-founder of HeroWear. An engineer and hands-on innovator, Matt is a co-inventor of HeroWear’s core technology, and oversees the development and testing of our product line.