Privacy Policy

HeroWear, LLC (“HeroWear” or “we”) may collect and store personally identifiable information about persons who visit this site (“users” or “you”) and voluntarily submit information, like their name, address, telephone number, and email address. We also may use that information to respond to your requests and may use that information to contact you regarding new features on the site, recent developments at HeroWear, upcoming events, or other information we think you would like to receive. If you do not want us to use your information to contact you, please opt-out of such use by contacting us at We may use third parties to help us operate the site or administer activities on our behalf and may share your information with those third parties for those purposes.

Cookies and Other Tracking Technologies

We also may use cookies to keep track of activity on the site and enhance your experience with the site. In addition to the applications listed here, other content or applications may exist on this site served by third-parties, including advertisers, advertising networks and servers, social media websites, content providers, and application providers. Those third parties may use cookies alone or in conjunction with web beacons or other internet tracking technologies to collect information about you when you use the site. The information they collect may be associated with your personal information or they may collect information, including personal information, about your online activities over time and across different websites and other online services. We do not control those third parties’ tracking technologies or how they may use them. You can learn more about opting out of third-party vendors’ use of cookies by visiting the “Network Advertising Initiative” at

Google Analytics

We have enabled Google Analytics to collect data about our traffic through the use of Google advertising cookies and other anonymous identifiers. We use Google Analytics cookies and other cookies to compile data to better understand users and provide users with a more tailored experience. You can opt-out of Google Analytics by visiting Google’s opt-out browser add-on website at

Google AdWords

We use Google AdWords to provide advertisements across the Internet that direct users to our site. We also may use Google’s remarketing technology that enables users who have shown interest in our site to see targeted advertising on sites associated with the Google network. Those advertisements typically are displayed using cookie technology. You can learn more about Google’s use of cookies and how to manage your “Ads Settings,” by visiting Google’s ads settings website at


We use Facebook’s marketing software and technology, such as the Facebook tracking pixel, to advertise to our users and to monitor their interests in our products and services. You can learn more about Facebook’s privacy and data management policies at its website at


We use Twitter’s marketing software and technology, such as the Twitter tracking pixel, to advertise to our users and to monitor their interests in our products and services. You can learn more about Twitter’s support page at its website at

Disclosure and Exchange of Information

You may elect to provide information on this site for the purpose of making a product purchase. You also may provide information on site for the purpose of obtaining more information or product promotions from us. When you enter your information into the “Contact Us” form or “Contact Support” form, you are consenting to release any provided information and/or data to us or to a third party. Likewise, by submitting your information through this site, you are consenting to receive email information from us.

We reserve the right to disclose your information in accordance with our business standards and business judgment. We may disclose aggregated information about you without restriction. We may disclose personal information that we collect and/or that you provide to any of our affiliates, to third-party contractors and service providers with whom we have contractual relationships, to other third parties that we hire to serve our business’ interests, and/or to any buyer or successor in the event of a merger, reorganization, dissolution, or other sale or transfer of title. We may disclose any of your information in order to comply with any court order, law, legal demand, or legal process, including any government or regulatory request.


This site may contain links to other websites. We are not responsible for the privacy practices or the content of those websites, for the privacy policies and practices of other third parties, or for any potential damage arising out of or in connection with any linked sites. Your linking to any unrelated site is at your own risk. The existence of a link between this site and any other website is not and should not be construed as an endorsement by us of the owner or proprietor of the linked website, nor an endorsement of us by the owner or proprietor of the linked website. It is strictly prohibited to link other sites with this site without our prior written permission.

Site Security

We assume no responsibility for the security of this site or any data transmitted to us, including information related to potential employment, applications for employment, or any other matter. We also assume no liability or responsibility for any material posted to this site by anyone other than us.

Intended Users and COPPA Compliance

This site is intended as a general audience commercial website. This site is offered in the English language and is intended for use in areas where that language is spoken. Use of this site is limited to persons over the age of 13. We do not knowingly collect, nor do we seek nor intend to collect, any information personal, or otherwise, from children under the age of 13.

For more information about the Children’s Online Privacy Protection Act (“COPPA”), which applies to websites that direct their services to children under 13, please visit the Federal Trade Commission’s website at

Governing Law

Any claim arising out of or relating to your use of this site will be governed by the laws of the State of Tennessee. Any claims of any kind related thereto must be filed in the courts located in the State of Tennessee.


We reserve the right to revise and update this Privacy Policy. Any such revisions will be effective on the date of posting to this site. You should periodically visit this page to review the current terms to which you are bound.


If you have questions or comments about us, this site, or this Privacy Policy, please email us at or mail us at 2513 Perimeter Place Drive, Nashville, TN USA 37214.  We welcome questions. Unfortunately, because of the anticipated high volume of correspondence, we cannot guarantee that we will respond to correspondence on an individual basis.